Speaker: {put your name here}

Speech Topic: Why people should buy the Winsor & Newton Cotman Watercolor Sketchers’ Pocket Box

Speech Title: Open Your Horizons with the Winson & Newton Cotman Watercolors Sketchers’ Pocket Box

Speech Type: Persuasive

Audience Analysis:

• Knowledge: Limited knowledge. Most people in my audience do not know about the benefits of watercolor painting or about the product I am trying to sell.
• Attitudes: My audience might have a negative attitude towards art and watercolors because they believe that they need talent to paint. During my speech, I need to work on convincing them that art is for everyone by giving them examples of the many benefits that come with creating art.
• Expectations: There aren't any real set of expectations since my audience is a captive audience. They are just going to listen to my speech because they have to do it for a Speech class; however, the audience knows that the purpose of the speech is to sell a product.
• Demographics: The audience consists of college students, so the majority of them are between the ages of 18-24. There is about the same number of women and men in the audience. Most of the audience lives in Miami, so the audience is highly influenced by Hispanic culture. I have no clear information about the socio-economic status of my audience, but because they all are public college students, I would say that most of the audience is part of the middle class. I have no information about my audience's religion or political affiliation. The most important factors that could influence my presentation are the audience's age, which I could use in my favor because young people tend to be more open to new experiences. And I also have to be aware of their social-economic status by telling them about a product they can afford.

• Setting: My audience is going to be an online audience, so even though there are going to be about 30 people listening to my speech, each one of them is going to watch it at their own time. Because the audience is online, I have to be aware that people could easily get distracted when listening to my speech. The speech is going to last between 3 to 4 minutes.

Speech Purpose: To persuade my audience to buy the product Winsor & Newton Cotman Watercolor Sketchers' Pocket Box

Thesis Statement: Buying Winsor & Newton Cotman Watercolors will give you the opportunity to explore a new hobby that will help you release stress and become more creative.

Introduction:

• Getting Attention: Have you ever thought that you are not allowed to make art just because you “can only draw stick figures”? If you have, then let me tell you that art is for everyone.
• Topic and Purpose: Everyone should consider trying to make art with watercolors, even if it is not as a career. Buying Winsor & Newton Cotman Watercolors will give you the opportunity to explore a new hobby that will help you release stress and become more creative.
• Main Points: In this presentation, I am going to show you the benefits of making art. I am also going to show you why you should buy Winsor and Newton Cotman Watercolors and why you should use watercolors as an art supply.
• Relevance: As human beings with busy lives, you could benefit from the mental peace that using these watercolors could give you for a fair price.
• Credibility: As an artist myself, I have seen a lot of people who do not create art because they think they are not talented enough; however, after convincing them of trying watercolors, they have found a newborn love for art. They have also discovered that art is more than just making professional pieces, and instead, they have learned that producing art gives them time to reflect on the things they like and find tranquility in the flow of the watercolors.

Organizational Pattern: Topical organization pattern.

Body:

1. Art has a lot of benefits that enhance your skills and help your mental health (* Powerpoint slide n.2)
   1. Art helps release stress (* Powerpoint slide n.3)
      1. People usually have many complicated thoughts, so art helps as a distraction to clear your mind from all this messiness and to feel more relax. (* Powerpoint slide n.3)
      2. Making art allows you to focus on details and your environment, which makes this creative process very similar to meditation (Alban, 2018). (* Powerpoint slide n.3)
   2. Art increases your creativity. (* Powerpoint slide n.4)
      1. According to Art from the Streets (2019), art allows you to practice your creative process, which makes you think in unique ways, a form of thinking that can be used for your everyday life. (* Powerpoint slide n.4)
      2. Art allows you to see the world with a “new light,” improving your imagination and creativity ("Positive Benefits of Creating Art", 2019). (* Powerpoint slide n.4)
   3. Art enhances your problem-solving skills and memory. (* Powerpoint slide n.5)
      1. When making a piece of art, you will notice that there are many ways of solving a problem in your painting. Because of this, art teaches that problems have more than one solution (Artloft, 2015). (* Powerpoint slide n.5)
      2. “Art can contribute to brain stimulation as well as the growth of new neurons” ("Positive Benefits of Creating Art", 2019). This shows that art is a great and fun way to maintain your brain active and healthy. (* Powerpoint slide n.5)

Transition: Now that you know the benefits of doing art, you might be wondering what art supply is the best to start creating art, and I have an answer for you.

2. Winsor & Newton Cotman Watercolors Sketchers’ pocket box are watercolors great for both beginners and experienced artists. (* Powerpoint slide n.6)
   1. This brand is classified as a student grade paints. (* Powerpoint slide n.7)
      1. Student grade paints are "made for students experimenting and learning watercolor without wasting tons of money on high quality paints” (Watercolor Misfit, 2014). (* Powerpoint slide n.7)
      2. Some student grade paints can be of very bad quality, which can be frustrating for people who are learning to paint. However, this Winsor & Newton Cotman watercolors maintain their high quality while costing only $16. (* Powerpoint slide n.7)
   2. They are easy to carry around and they do not take up much space. (* Powerpoint slide n.8)
      1. These watercolors come in a little compact box of 2.5 x 5.1 x 0.9 inches ("Winsor & Newton Cotman Water Colour Paint Sketchers' Pocket Box, Half Pans, 14-Pieces", n.d.), which makes them great for outdoor painting. They also occupy less space than tube watercolors. (* Powerpoint slide n.8)
      2. These watercolors also come with a paintbrush and the lid of the box can be used to mix your colors, which helps to keep everything organized in a single place. (* Powerpoint slide n.8)
   3. There colors and quality make them approachable for all types of artists. (* Powerpoint slide n.9)
      1. The set includes 12 half pans with different colors that can be mixed to create new ones, making it a great tool for beginners to learn more about how colors work (Chie, 2011).(*Powerpoint slide n.9)
      2. artist who has tried many different brands of watercolors during the years, I can guarantee that the quality of these watercolors is amazing. They blend well and they are easy to layer, which are important characteristics when creating more professional pieces. (* Powerpoint slide n.9)

Transition: Finally, there is one last thing to consider: Why should you use watercolors over any other art supply?

3. Watercolors are a wonderful and fun way to do art for many reasons. (* Powerpoint slide n.10)
   1. Watercolors are easy to clean. (* Powerpoint slide n.11)
      1. Since they are water-based, watercolors come out of your clothing and surfaces with just a tiny bit of water. (* Powerpoint slide n.11)
      2. Knowing that they do not make a mess gives you more liberty to explore and fun with them. (* Powerpoint slide n.11)
   2. You can reflect your feelings with them. (* Powerpoint slide n.12)
      1. Artist Gerald Fritzler stated in the website The Artist’s Road that “watercolor is a Master medium, it is the immediacy of the medium and the way the pigment responds on your paper to your personal emotional response to your subject.” (Why Watercolor?, n.d.). (* Powerpoint slide n.12)
      2. Watercolors are so fluid that it is easy to let go of your stress, concentrate on your feelings, and portraying them on the paper. (* Powerpoint slide n.12)
   3. They dry fast. (* Powerpoint slide n.13)
      1. Watercolors take about 1-2 minutes to dry. (* Powerpoint slide n.13)
      2. This characteristic makes them great for layering and creating many other techniques which just add to the fun of exploring this medium. (* Powerpoint slide n.13)

Conclusion

Closing Signal: In conclusion, everybody should try creating art with the Winsor and Newton Watercolors Sketchers’ Pocket Box for the following reasons.

Main Points: First, these watercolors are a great opportunity to start creating art, which helps your mental health. Secondly, their quality and convenience make them a good product to learn and explore art no matter your art experience. Finally, you should buy watercolors because they have many qualities that make them a wonderful art supply to be creative while having fun.

Topic and Purpose: Keep in mind that trying this brand of watercolors can help you explore your abilities while creating a new hobby and releasing stress.

Audience Response: I hope that after listening to this speech, all of you go on Amazon or a physical art store and consider buying these watercolors.

Memorable Close: Think of buying this brand as an investment that will open many doors and possibilities in your life while you enjoy yourself.

References

Alban, D. (2018, September 17). The Mental Health Benefits of Art Are for Everyone. Retrieved August 7, 2020, from Be Brain Fit: https://bebrainfit.com/benefits-art/

Artloft. (2015, May 19). 5 Benefits of Creating Art. Retrieved August 7, 2020, from Artloft: http://artloftasia.com/blog/5-benefits-of-practicing-art/

Chie, T. Y. (2011, May 11). Review: Winsor & Newton Cotman Watercolors Sketchers' Box. Retrieved August 8, 2020, from Parka Blogs: https://www.parkablogs.com/content/review-winsor-newton-cotman-watercolors-sketchers-box

Positive Benefits of Creating Art. (2019, August 31). Retrieved August 7, 2020, from Art from the Streets: https://artfromthestreets.org/blogs/news/positive-benefits-of-creating-art

Watercolor Misfit. (2014, October 13). Retrieved August 8, 2020, from Student vs. Artist Grade Paint - Watercolor 101: https://watercolormisfit.com/student-and-artist-grade-paint/

Why Watercolor? (n.d.). Retrieved August 8, 2020, from The Artist's Road: https://www.theartistsroad.net/articles/whywatercolor#:~:text=Interest%20in%20painting%20in%20watercolor%20has%20perhaps%20never%20been%20stronger.&text=From%20dancing%2C%20vibrating%20light%2Dfilled,no%20other%20medium%20can%20match.

Winsor & Newton Cotman Water Colour Paint Sketchers' Pocket Box, Half Pans, 14-Pieces. (n.d.). Retrieved August 2020, 2020, from Amazon: https://www.amazon.com/dp/B00004THXI/ref=cm_sw_r_cp_api_i_3q1lFb9D7H6X5